Sony is going to be releasing heads-up display glasses to theaters for accessibility issues (read as: hearing and visual overlays of subtitles).
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Commoditizing our complements
In business and economics, there is a concept that is often expressed with the phrase “Commoditize your complement”. A complementary product is has some form of necessary connection to the product in question…the usual example is automobiles and gasoline. As Joel Spolsky puts it:
A complement is a product that you usually buy together with another product. Gas and cars are complements. Computer hardware is a classic complement of computer operating systems. And babysitters are a complement of dinner at fine restaurants. In a small town, when the local five star restaurant has a two-for-one Valentine’s day special, the local babysitters double their rates. (Actually, the nine-year-olds get roped into early service.)
All else being equal, demand for a product increases when the prices of its complements decrease.
Thus the concept of commoditizing (making available uniformly and interchangably) your complement. If you can decrease the cost of your complement, you by necessity increase the cost of your product. Microsoft learned this very early, and went on to great success, making hardware (the complement to it’s product, software) a commodity product…it didn’t matter if you bought from Dell, or Gateway, or Asus, or IBM, or Lenovo, or…the list goes and on. Those companies struggled to make money in a market driven to complete interchangability, while Microsoft made billions on software. A reversal of this strategy, as Marco Arment has pointed out, is Apple is attempting to commoditize software via its iOS and Mac App Stores, because its product (where they make their profit) is the hardware.
My questions to the library world: What is our product? What should we be commoditizing in order to make our product more valuable? The concept isn’t just about money, it’s about market values, even when the market in question isn’t measured in dollars but in reputation, importance, and community value. What should we be pushing to commodity so that our business becomes more valuable to our communities?
I have my theories, but want to hear yours.
This is…interesting.
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Guest on Bibliotech
On Monday, April 23rd, I’ll be the guest on the BiblioTech Podcast, talking about technology, gadgets, LibraryBox, and whatever else the gang decides to ask. As soon as it’s done, I’ll post the link to the audio here.
“We could even see 3D printers reach into homes and become fabricators of domestic items, including medications. Perhaps with the introduction of carefully-controlled software apps, similar to the ones available from Apple, we could see consumers have access to a personal drug designer they could use at home to create the medication they need.”
via BBC News – DIY drugstores in development by Glasgow University researchers.
By “wearable computing” I mean mobile computing where both computer-generated graphics and the real world are seamlessly overlaid in your view; there is no separate display that you hold in your hands think Terminator vision. The underlying trend as we’ve gone from desktops through laptops and notebooks to tablets is one of having computing available in more places, more of the time. The logical endpoint is computing everywhere, all the time – that is, wearable computing – and I have no doubt that 20 years from now that will be standard, probably through glasses or contacts, but for all I know through some kind of more direct neural connection. And I’m pretty confident that platform shift will happen a lot sooner than 20 years – almost certainly within 10, but quite likely as little as 3-5, because the key areas – input, processing/power/size, and output – that need to evolve to enable wearable computing are shaping up nicely, although there’s a lot still to be figured out.
via Valve: How I Got Here, What It’s Like, and What I’m Doing | Valve.
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My Spring
I’ve got a few things going on this Spring that I felt I should promote here on the blog, just to tie together some interesting content that people might be interested in. So here’s a quick look at what I’m either doing or working on over the next few months.
This coming Monday, April 16th, I will be speaking at the Southern Illinois University LIS Spring Symposium about the Post-PC Era, which should be a lot of fun. I’m always excited to meet with new librarians, so this should be fun.
Coming sometime this month is Gadgets & Gizmos II: Libraries and the Post-PC Era (link forthcoming), a Library Technology Report from ALA TechSource that is a followup to my 2010 LTR on Gadgets and Personal Electronics. In it, I take a look at how the world of personal electronics has changed in two years (TL;DR version: A LOT) as well as some new tech that libraries are either just starting to implement (3D printing) and some trends that I see coming in the next couple of years (health and other personal data tracking, drones).
The thing that I am maybe most excited about is that this is the first Library Technology Report that will be Creative Commons Licensed. It will be published under a Creative Commons Attribution-NonCommercial license, which is a big experiment for ALA publishing. I intentionally asked to allow derivatives, because I’m very curious what might spring from that. I’m also very interested in how a CC license will effect sales of the LTR…most LTRs rely on subscription sales for the vast majority of their volume, but I wanted to try to reach as many people as possible. But it still makes ALA Publishing a bit nervous, I think, to have the CC on it, at least if you judge from the amount of time it took to get it ok’d.
And then finally, I’ll be doing a webinar for Techsource based on that very same tech report, a 2 day online workshop on May 10th and 24th titled “Gadgets in the Library: A Practical Guide to Personal Electronics for Librarians“. The workshop is going to be a great mix of practical advice for the management of tablets and eReaders (and other personal electronics…leave a comment if you want me to cover something specific!) and a look at some of the newly-affordable hardware coming down the road in the next year or so.
In June I’ll be attending the ALA Annual Conference in Anaheim, and will be meeting with various LITA groups, as well as the Library BoingBoing/LibraryLab Members group. I’m also hoping to catch up with the LITA CodeYear IG, which has some cool things starting to come together. Exciting stuff happening at Annual, I hope you’ll come join me!
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Self-sculpting sand
Imagine that you have a big box of sand in which you bury a tiny model of a footstool. A few seconds later, you reach into the box and pull out a full-size footstool: The sand has assembled itself into a large-scale replica of the model.
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Printable Houses
Will your next home be a printed home?Along with this new technology will come a number of labor-reducing and cost-saving features. The number of people needed to build a home will drop by a factor of ten, maybe more.Over time, we may see old houses torn down with PacMan-like recycling machines, where the material is ground up, reformulated, and an entirely new house is printed in its place – all in less than one day.
Dr Hao told the BBC that chocolate printing, just like any other 3D printing technique, starts with a flat cross-section image – similar to that produced by ordinary printers turning out images, and then prints out chocolate layer by layer to create a 3D shape, without any moulding tools.
via BBC News – Chocolate printer to go on sale after Easter.