Digital Culture

Black iPods!

Forbes is reporting that Apple has struck a deal with U2 to produce and distribute custom iPods pre-loaded with the band’s new album How to Dismantle an Atomic Bomb.

And the iPods will be black.

How very, very cool. And such a great idea for Apple. It seems a bit wasteful to me, however…I mean, this thing is a iPod. Why just one album? I mean…they should be releasing this thing with the entire U2 discography on it.

But I’m wondering what this will do to Apple vs Apple. Doesn’t look very good for Jobs on this one.

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