Occasionally, Betsy and I will be talking, and one or the other of us will come up with what we call “Million Dollar Ideas”: Some product or service that isn’t out, but should be, and would be remarkably profitable. These are always things that we are completely incapable of implementing, so of course nothing comes of these. I’d love to be able to patent some of them (and may do that some day) but for now, we just note them.
Here’s one from today: an additive for the water of swimming pools that would increase the UV resistance of the water, to aid in the protection from the sun. Even better if it would continue to protect even after you get out. Sunscreen that was added to the water, in other words. A MILLION DOLLARS, I tell you.