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Truly strange decisions by Netflix…there are a few reason this is probably happening,…

Truly strange decisions by Netflix…there are a few reason this is probably happening, none of them good for consumers. sigh

Reshared post from +danah boyd

Why is Netflix splitting its world based on business models rather than users' mental models? They're being foolish. Where are movie ratings going to go? To the Qwikster website? Will it or won't it affect the streaming recommendations? ::faceplant:: And why the hell change the brand for the DVD delivery when DVD-only users are the least likely to understand what the changes mean? Wow for brand cluelessness. And OMG did the CEO's "apology" make him look even more out of touch:

http://blog.netflix.com/2011/09/explanation-and-some-reflections.html

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the post: An Explanation and Some Reflections
I messed up. I owe everyone an explanation. It is clear from the feedback over the past two months that many members felt we lacked re…

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By griffey

Jason Griffey was most recently the Director of Strategic Initiatives at NISO, where he worked to identify new areas of the information ecosystem where standards expertise was useful and needed. Prior to joining NISO in 2019, Jason ran his own technology consulting company for libraries, has been both an Affiliate at metaLAB and a Fellow and Affiliate at the Berkman Klein Center for Internet & Society at Harvard University, and was an academic librarian in roles ranging from reference and instruction to Head of Library IT and a tenured professor at the University of TN at Chattanooga.

Jason has written extensively on technology and libraries, including multiple books and a series of full-periodical issues on technology topics, most recently a chapter in Library 2035 - Imagining the Next Generation of Libraries by Rowman & Littlefield. His latest full-length work Standards - Essential Knowledge, co-authored with Jeffery Pomerantz, was published by MIT Press in March 2025.

He has spoken internationally on topics such as artificial intelligence & machine learning, the future of technology and libraries, decentralization and the Blockchain, privacy, copyright, and intellectual property. A full list of his publications and presentations can be found on his CV.
He is one of eight winners of the Knight Foundation News Challenge for Libraries for the Measure the Future project (http://measurethefuture.net), an open hardware project designed to provide actionable use metrics for library spaces. He is also the creator and director of The LibraryBox Project (http://librarybox.us), an open source portable digital file distribution system.

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