Truly strange decisions by Netflix…there are a few reason this is probably happening,…

Truly strange decisions by Netflix…there are a few reason this is probably happening, none of them good for consumers. sigh

Reshared post from +danah boyd

Why is Netflix splitting its world based on business models rather than users' mental models? They're being foolish. Where are movie ratings going to go? To the Qwikster website? Will it or won't it affect the streaming recommendations? ::faceplant:: And why the hell change the brand for the DVD delivery when DVD-only users are the least likely to understand what the changes mean? Wow for brand cluelessness. And OMG did the CEO's "apology" make him look even more out of touch:

http://blog.netflix.com/2011/09/explanation-and-some-reflections.html

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the post: An Explanation and Some Reflections
I messed up. I owe everyone an explanation. It is clear from the feedback over the past two months that many members felt we lacked re…

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