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Once more the Apple apologist

I’m feeling more and more like the library equivalent of John Gruber these days.

UPDATE 2/1/11 1:18pm: website The Loop is reporting that they received a statement on the matter from Apple:

“We have not changed our developer terms or guidelines,” Apple spokesperson, Trudy Muller, told The Loop. “We are now requiring that if an app offers customers the ability to purchase books outside of the app, that the same option is also available to customers from within the app with in-app purchase.”

This is a change from previous Apple requirements, and will require existing apps to make changes to the way they behave. It also puts Amazon, B&N, and other retailers far more under Apple’s thumb in regards to pricing and profitability. More than anything, it puts them in a confrontational position with other retailers, instead of being simply a competitor. It will be very interesting to see how this shakes out.

There has been general alarm this morning on the Twitter and in the blogosphere that Apple is going to start killing off non-iBook eBook stores. Phil Bradley blogged about the New York Times article on the rejection of the Sony eReader app by Apple, saying:

Well, this is an interesting development. Sony have had their iPhone application rejected by Apple. Moreover, they’ve been told that they can no longer sell content, like e-books, within their apps, or let customers have access to purchases they have made outside the App Store.

That is what the NYT article says as well:

The company has told some applications developers, including Sony, that they can no longer sell content, like e-books, within their apps, or let customers have access to purchases they have made outside the App Store.

But if you read the next two lines:

Apple rejected Sony’s iPhone application, which would have let people buy and read e-books bought from the Sony Reader Store.

Apple told Sony that from now on, all in-app purchases would have to go through Apple, said Steve Haber, president of Sony’s digital reading division.

Notice that Steve Haber did NOT say that non-in-app purchases were disallowed. I can’t tell from the sloppy reporting if that second clause actually came from the Sony interview, or from other sources. So here’s the deal: Apple has never allowed in-app purchases that bypassed Apple. It’s the reason that when you are in the Kindle app, and you go to buy a book, it pushes you out of the app and over to Safari and the Amazon website.

There seems to be no indication that the Kindle app is in jeopardy…Phil’s headline notwithstanding. It works exactly the way that Apple has told people it wants apps to work, and if Sony submitted an app that didn’t follow the rules, they knew good and well it would get rejected.

There is another explanation…Apple might be warning app developers behind the scenes that things are going to be changing. Tomorrow marks the announcement of The Daily, Rupert Murdoch’s new experimental tablet-only newspaper. With it is expected to come a new method for in-app subscriptions, which might signal the availability of a new infrastructure for app developers to take advantage of (and for Apple to force the use of).

But for now, this story is nothing but poor reporting on the NYT’s part, combined with a bit of over-excitability on the part of librarians. Amazon’s Kindle app, along with the literally thousands of other apps that rely on web-based purchasing and then web-based updating, isn’t going anywhere. Apple would have many, many, many more problems than Amazon if they just eliminated outside purchases wholesale.

By griffey

Jason Griffey is the Director of Strategic Initiatives at NISO, where he works to identify new areas of the information ecosystem where standards expertise is useful and needed. Prior to joining NISO in 2019, Jason ran his own technology consulting company for libraries, has been both an Affiliate at metaLAB and a Fellow and Affiliate at the Berkman Klein Center for Internet & Society at Harvard University, and was an academic librarian in roles ranging from reference and instruction to Head of IT at the University of TN at Chattanooga.

Jason has written extensively on technology and libraries, including multiple books and a series of full-periodical issues on technology topics, most recently AI & Machine Learning in Libraries and Library Spaces and Smart Buildings: Technology, Metrics, and Iterative Design from 2018. His newest book, co-authored with Jeffery Pomerantz, will be published by MIT Press in 2024.

He has spoken internationally on topics such as artificial intelligence & machine learning, the future of technology and libraries, decentralization and the Blockchain, privacy, copyright, and intellectual property. A full list of his publications and presentations can be found on his CV.
He is one of eight winners of the Knight Foundation News Challenge for Libraries for the Measure the Future project (http://measurethefuture.net), an open hardware project designed to provide actionable use metrics for library spaces. He is also the creator and director of The LibraryBox Project (http://librarybox.us), an open source portable digital file distribution system.

Jason can be stalked obsessively online, and spends his free time with his daughter Eliza, reading, obsessing over gadgets, and preparing for the inevitable zombie uprising.

2 replies on “Once more the Apple apologist”

I’m interested in what you think about the whole “if you buy in-app, Apple gets 30%” deal that Apple sprung (http://www.thebookseller.com/news/apple-confirms-rule-change-over-e-book-apps.html) “it will no longer allow apps to sell content via a separate browser link, unless customers are also given the option of purchasing the same titles through an in-app mechanism, which carries a 30% surcharge”

Web-based purchasing might not be going anywhere, but that’s a pretty hefty surcharge. Do you think Amazon will be fine with it, or pass that markup on to app users?

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